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Pay-Per-Click (PPC)
Our PPC Process - Your Online Marketing Edge
Pay-Per-Click (PPC) advertising is one of the most effective and accountable advertising techniques available today! Your advertisement is a listing of your website url, two lines of text and a link to your website from search pages that are determined by the key search term used by the shopper.
Lodging Interactive selects the most effective search terms based on actual search statistics. We also research your hotel's competitive set to determine which PPC keywords they may be deploying in the marketplace. Our combined efforts provides your branded hotel with a true online marketing advantage which will drive revenue.
Our PPC Management Technology Platform
Our PPC Management Technology Platform is truly cutting edge, enabling precise click through and telephone call tracking. Yes it's true, many of your telephone reservations started with a click on your PPC advertisement and a visit to your website. Lodging Interactive tracks it all and reports the revenue results from these actions.
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