Lodging Interactive’s RFPAssist Generates SMERF Event Leads To Hotels

Lodging Interactive’s RFPAssist Generates SMERF Event Leads To Hotels

Lodging Interactive, a full-service digital marketing, social media engagement, and reputation management agency exclusively serving the hospitality industry, today announced that, RFPAssist, its lead generation service now delivers SMERF (Social, Military, Educational, Religious and Fraternal) event sales leads to hotel sales teams. Originally developed to capture wedding sales leads, the service has now been enhanced to capture opportunities in other SMERF markets.

"Our RFPAssist event lead generation service has proven to be extremely effective in driving wedding and catering leads to our hotel clients, generating on average 50+ new wedding leads a month," said DJ Vallauri, Founder, President and CEO of Lodging Interactive. "And now we're very excited to announce that we've enhanced RFPAssist to also generate SMERF event leads just as effectively. This comes at a time when our industry continues to recover from the global pandemic."

RFPAssist doesn't replace, but rather complements the hotel's existing website RFP form. RFPAssist provides innovative A.I. driven technologies to assist prospects via conversational marketing sales flows to capture lead information which is shared with hotel sales teams. "Simply put, RFPAssist is a 24/7 sales agent that ensures all sales opportunities are captured and every prospect is serviced in real-time and efficiently,"added Mr. Vallauri

The Business Model

RFPAssist is offered to hotels based on a low one time set up fee and a low monthly service fee. Agreements are based on a month-to-month model and can be cancelled with any 90-day period. Installation is simple and only requires one short link placed on the hotel website.

For case study information and to schedule a demonstration of RFPAssist,

Please click for more information, email sales@lodginginteractive.com or call 877-291-4411 ext. 704.

About Lodging Interactive

Since its founding in 2001, Lodging Interactive has provided digital marketing services to hotels worldwide, including select service, full-service, and luxury properties.

The Company's social media marketing and guest reviews response division, CoMMingle:Engage, serves a range of hospitality businesses, including hotels, restaurants, spas, and management companies.

Additionally, the Company provides subscription-based website development and digital marketing services. The subscription-based service is based on a 'pay-as-you-go' model and requires little upfront investment on the part of the hotel.

The Company continues to innovate by introducing supportive services that enhance its primary business lines. Recently, it launched Commingle360, a custom landing page service aimed at driving direct bookings through social media content posts.

Lodging Interactive has received numerous awards, including the HSMAI Adrian Award and accolades from the International Academy of Visual Arts, Interactive Media Awards, Horizon Interactive Awards, Web Marketing Association, Academy of Interactive & Visual Arts, and Travel Weekly's Magellan Awards.

For more information, email hello@lodginginteractive.com, call 877-291-4411 ext. 704, or visit the company's website.


DJ Vallauri
President & Founder
Phone: 877-291-4411 ext 704